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The positive indicators are intended for use as a guide only and are not exhaustive. Not all indicators will be applicable to all roles within a grade and in some cases may be appropriate to a greater or lesser degree.

Level A

Communicates persuasively with senior members of the University, the relevant Committees, and with people at all levels across the University and outside the University in the UK and worldwide as appropriate.

Positive indicators

  • Develops communication strategies and mechanisms which ensure that important messages are cascaded in a consistent, clear and timely way across the University and externally as appropriate.
  • Presents verbal and written proposals and updates to senior members of the University clearly and persuasively.
  • Disseminates and explains management decisions and policy and the reasons behind them to those at all levels in the University.
  • Communicates a compelling view of the future which provides direction for the University.
  • Responds convincingly and authoritatively to questions and concerns in particular from senior management colleagues.

Level B

Communicates effectively and appropriately with senior management, external partners and with people at all levels across the University and outside the University in the wider community.

Positive indicators

  • Explains complex issues, in a way that is easy to understand.
  • Works collaboratively with senior management to ensure that consistent messages are cascaded appropriately.
  • Prepares communications for and on behalf of senior members of the University.
  • Produces well-structured reports and written summaries.
  • Ensures that important messages are being communicated and understood within the University and outside the University as appropriate.
  • Communicates fluently and persuasively as required.
  • Delivers difficult messages sensitively.

Level C

Communicates effectively and appropriately with a variety of stakeholders including external partners, teams, colleagues and contacts.

Positive indicators

  • Communicates clearly and concisely both orally and in written documents.
  • Recognises the need to adapt style and delivery according to the situation.
  • Supports arguments and recommendations effectively.
  • Ensures that important messages are communicated within the Institution.
  • Shares information as appropriate and checks understanding.
  • Ensures that communication has a clear purpose.
  • Responds constructively and effectively to questions and comments.

Level D

Communicates effectively with colleagues and contacts.

Positive indicators

  • Communicates in a way that is understandable and meaningful to everyone.
  • Listens carefully and asks questions to clarify own understanding.
  • Ensures that communication is factual, accurate and timely.
  • Communicates information using appropriate methods.